Private beta · taking a few brands

Your customers already told you what's wrong.
Just not where you were looking.

Weathervane reads every public thing written about your brand and finds the pattern sitting underneath all of it. One page. No dashboard to check.

No account access. No integration. Nothing to install.

sweep · beauty brand · 54K followers
Instagram0
Google0
Reddit0
Catalogue0
1 product found in 5 negative reviews, and it sits inside 3 bundles.

The problem

Your feedback is split across 4 places that never talk to each other.

Every tool you own is shaped like a channel, so the thing that keeps costing you money never looks like a pattern. It looks like 1 annoyed person, 4 separate times.

Instagram comments

Buying questions in public. Most scroll away unanswered within a day.

Google reviews

Permanent, indexed, and the first thing a stranger checks before buying.

Reddit and forums

Where people decide whether to trust you, usually without you in the room.

Your catalogue

Which product is in which bundle, and what that quietly does to your rating.

From real sweeps

Things brands did not know were happening to them.

All from a single pass over public data. Every one was visible to anyone who looked. None of the brands had seen it.

0

buying questions asked in public and never answered, on 100 posts. The captions never listed a price, so people had to ask.

Fashion brand · 383K followers
1 of 5

products was behind most of the bad reviews. It was also sitting inside the brand's best selling bundle, so it pulled the 2 other products down with it.

Beauty brand · 54K followers
0

reviews answered one at a time, carefully. The founder still could not see that 34 of them said the same 4 things.

Fashion brand · 383K followers
11 vs 2

reviews praised the product's quality against 2 that did not. The 2 were the version circulating publicly, and it was costing sales.

Beauty brand · 54K followers

How it works

You give us a handle. That is the whole setup.

01

Tell us who you are

Your Instagram handle. If you have a shop listing and a website, those too. We do not need logins, admin access or a plugin.

02

We read everything public

Posts and comments, reviews worst first, forum threads where your name or your category comes up, and your live catalogue.

03

You get one page

What is leaking, what it is costing you, and the cheapest thing to fix first. With the actual quotes, so you can check every line of it.

Pick the closest kind of brand and watch a sweep run
sweep · waiting to start
Reading Instagram comments
Reading Google reviews
Scanning Reddit and forums

Why it is different

Most tools hand you the past. We point at what to do next.

Analytics is a rear view mirror. The useful question is which single thing to change this week, and that only shows up when the channels are read together.

What you get today

  • Your rating, your reach, your engagement
  • Sentiment scored as positive or negative
  • One channel at a time, in its own tab
  • A dashboard you have to remember to open

What Weathervane gives you

  • The one thing costing you the most, named
  • The quotes behind it, so you can verify it yourself
  • Every channel read as a single record
  • A page that arrives, ranked, with the cheapest fix first

1 person saying something is noise. The same thing turning up in a review, a comment and a forum thread is a fact about your business. Try it below.

3 channels · 9 things people said · 1 week

Instagram comments

“Link”
“price?”
“first time I used it, at night I got dizzy. waste of money”

Google reviews

“ordered 12 days ago, still nothing”
“pretty average, but none of them last”
“packaging is not good”

Reddit thread

“saw the ad, is this legit?”
“don't wanna waste money if it doesn't last and gives me a headache”
“anyone tried these?”
Same objection. 3 sources. 1 week. That is no longer an opinion. It is the reason a sale did not happen.

Private beta

We are taking on a small number of brands.

Weathervane is in private beta. We onboard a few brands at a time so each one gets the attention it deserves, and the brands we work with now help decide what we build next. Send us a line and we will run a first pass on your brand.

Write to us adwaith@weathervane.in

Opens your mail app with the message already written. You only add your brand name.